Seven Things Every Franchisor Should be Doing

Posted by Janon Otto on Tue, Feb 14, 2017 @ 17:02 PM

7things.jpgMany business owners will often take a look at their business and ask, "how can I grow?". Friends will look at them and say "Hey!  You ought to franchise!".  Sounds good - franchise your business!  Easy, right?!  Just find some people who want to do what you do, teach them to do it, and then sit back and collect all that royalty! Wow - So Easy!

WRONG!  Running a franchise is work!  It is running a business that is totally different than the business that you are franchising. If you're someone who is thinking of starting a franchise, or buying into one, you'll want to remember the list of the seven important things that the franchisor had better be offering their franchisees. If they aren't, then the system is not worth doing or investing in!

1.  Putting franchisee profits first!  

2.  Staying current with all marketing methods, evaluating them as they relate to the franchise business, and teaching franchisees about them.

3.  Continuing to develop the concept so that it stays up to date with the times and trends.

4.  Developing standards to help all franchisees evaluate their success or areas that need improvement. As an example from a salon business standpoint, this would be such relevant information as how many haircuts should a stylist perform in a given time period, how to figure out what to pay your stylists, what products to offer in your store, etc.?

5.   Developing benchmarks  for success.  How is each franchise doing compared to others in the system?  Are all franchisees given access to the best information?

6.   Continually developing new content that potential customers see as fresh.  Website, social media platforms, in store materials, etc.

7.   Constantly improving franchisee support - both access, systems, & communication.

Shear Madness Franchising franchises Shear Madness Haircuts for Kids salons. We have worked with franchise stores in providing franchisee support (in order to encourage continual growth), and have sometimes seen the unexpected happen!  When it does, we help by identifying and helping with challenges that might arise for franchisees. Additionally, we work to present options that can help prevent these events as well. As many franchise owners may not have opened a business before, having someone who can advise them is a significant advantage of franchise ownership!

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Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business? We are one of the fastest growing kids hair salon franchise systems in the industry today! If you would like to learn more about small business marketing, great marketing strategies, resources for small businesses, how to grow a small business, or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD

Exploring a Children's Salon Franchise

Topics: salon franchise, franchise buyers, buying a franchise, how to buy into a franchise, Small Business Franchise Information, how to franchise, small business how-tos, growing a small business, franchising, franchisee support, franchise research, franchise growth, franchise ownership, why buy a franchise, franchise success

Franchise Warning! Are You Getting Sold or Recruited?

Posted by Jim Otto on Tue, Nov 15, 2016 @ 15:11 PM

warning.jpgCandidates often ask me why we pay for all their expenses when they come to Discovery Day to see our award winning children’s salons. Well, first of all that isn't quite accurate, as we do ask our best candidates to buy their own plane tickets (that way they have a little “skin in the game”). But other than that it’s pretty much on us. Now don’t get me wrong, there is some qualification that goes on and candidates that come into see us take our free no-obligation webinar, and have sent us some financial information that we check out. We don’t feel like it would be a prudent use of company funds for us to treat candidates to a  hotel on Kansas City’s Country Club Plaza district if they weren’t financially qualified to join our system. But for those that meet our qualifications, we do feel like Discovery Day is an important part of the process.

Franchising, more than any business I can think of, is a relationship driven model. The Franchisee relies heavily on the experience, knowledge, training and systems of the franchisor. In turn, as the franchisor, we are looking for people who will work hard, follow our proven systems and expand our brand. When that relationship works like it's suppose to, both sides benefit. Or putting it another way, it’s a “win-win” situation!

All this takes me back to whether you are being “sold” a franchise, or being recruited to join a brand. Franchisors that are out there only to sell franchises typically are looking to collect franchise fees and will sell a franchise to anyone who will buy. They are typically focusing on “quantity” instead of quality and turn a blind eye to marginal candidates. At Shear Madness our focus is on franchise “recruitment”. We want our candidates to match our profile, culture, and generally want them to be the type of people that have the same values as we do. We want our tag-line, Where Every Child Matters to really mean something to them. Understanding our culture is the starting point to a long happy marriage of franchise and franchisor, which is truly a ‘win-win” situation.

Shear Madness Franchising franchises Shear Madness Haircuts for Kids salons. We have worked with franchise stores in providing franchisee support (in order to encourage continual growth), and have sometimes seen the unexpected happen!  When it does, we help by identifying and helping with challenges that might arise for franchisees. Additionally, we work to present options that can help prevent these events as well. As many franchise owners may not have opened a business before, having someone who can advise them is a significant advantage of franchise ownership!

Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own  small business? We are one of the fastest growing kids hair salons and franchise systems in the industry today! If you would like to learn more about small business marketing, great marketing strategies, resources for small businesses, business tips, how to grow your small business, or how to become a owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD!

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Topics: franchise buyers, buying a franchise, Shear Madness Haircuts for kids, how to buy into a franchise, successful franchisees, nourishing success, business relationships, franchising, franchisee support, franchise research, why buy a franchise, brand building

In Business, One is the Loneliest Number!

Posted by Jim Otto on Tue, Sep 13, 2016 @ 16:09 PM

lonelybusiness.jpgWhen starting a new business by yourself, sometimes it might seem like doing your own research and going at it alone is the most attractive option. But ultimately, this might not be a good idea. Not only could you possibly be doing the wrong research and making investments that might not be financially profitable over the long run, but you just might not have all the necessary information at your fingertips that can help ensure business success! You've probably heard the phrase, “You don’t know what you don’t know”. Well, once when I was out of work I went to a job fair for a major pharmaceutical company. There were perhaps around 200 people in the room, and the meeting started off something like this, “all of you who have experience in the pharmaceutical industry get on this side of the room, and everyone else stay where you are.” Needless to say, I never interviewed that day. You see, that company knew there was no substitute for experience, no substitute for having "been there, done that”, and no substitute for having to start all over training someone to learn the pharmaceutical industry.

Let me offer you a solution. Let me tell you about a way to shorten your learning curve, save yourself all that research, stop yourself from making mistakes that someone else already made, and thinking that you know how things work when you really might not. It’s called Franchising. You see, someone else has already made all those mistakes that you are about ready to make. Someone else has done all that research. Someone else had those same wrong thoughts that you think will work, but they really don’t! That same someone, or group of someones will teach you how to succeed at a much faster rate. Why? Because they have already “been there and done that”. Put another way, by going alone - how long will it take, how much money will you spend, and how many mistakes will you make before your business must close it's doors or succeed? 

Don’t get me wrong, there are a few rare people out there who can start a business from scratch, and lo and behold it succeeds. Biz Stone, the Co-Founder of twitter is one of those. He says that, “timing, perseverance and ten years of trying will make you an overnight success”. But why would you do that when you can “pay” for a system that works and gets your business up and running at a much faster rate? That's why one is the loneliest number in business! You are either going to be in business by yourself, or you're going to have the support, systems and people to guide you. At the end of the day, what side of the room do you want to be on?

Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own  small business? We are one of the fastest growing kids hair salons and franchise systems in the industry today! If you would like to learn more about small business marketing, great marketing strategies, resources for small businesses, business tips, how to grow your small business, or how to become a owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD!

Exploring a Children's Salon Franchise

Topics: franchise buyers, buying a franchise, Shear Madness Haircuts for kids, what is a franchise, small business how-tos, growing a small business, nourishing success, franchising, franchisee support, franchise ownership, why buy a franchise

The Big Red Flag of Franchising!

Posted by Jim Otto on Sun, Jul 17, 2016 @ 22:07 PM

Bigredflag.jpgPeople are requesting information about our franchise on a daily basis. The two most often asked questions I get are, “how much does it cost?” and “how much can I make?” These are questions that most interested franchise buyers have the right to know. If I may, I'd like to offer prospective buyers a question that would answer the other two and save everyone a lot of due diligence and research. You see, I think the most important question that franchise buyers should ask is, “How many of your locations have closed?”

Closing locations are the BIG RED FLAG of franchising. Why? Closing locations are a sign of several franchising problems.

Number one (and the one most people don’t ask enough) is that closings are caused because the franchise may not make enough money. This may not even be the fault of the franchisor, it’s just that it may not be a franchisable business model with enough demand from its customers. Remember: most franchising systems need several key components to be successful. The system must be easily taught to someone else, and that person in turn can teach it to someone else. Most successful franchising models create a recurring revenue model that continuous to expand and produce more and more revenue over time. That’s called scalability.

Number two is that closed locations can be a sign of poor support and training. Franchisors that don’t properly train and then support their franchisees usually suffer from lots of closed franchise locations. Running a business is hard and franchise systems that don’t help get their franchises “over the hump” and through the most difficult part of business, the startup, usually have closed locations.

So how do you know how many of a franchisor’s locations have closed?

The FTC requires that a franchise list all of their closings in the back of their Franchise Disclosure Document (also known as the FDD). If there are no closings listed, then make sure that you ask the franchisor to make sure. Under the FTC’s guide for buying a franchise, which you can find online, they'll say that if the numbers show that more than a few franchised outlets have closed, transferred to new owners, or transferred to the franchisor - then it could be due to problems with the franchsor’s support or because franchises aren’t profitable. 

This is not to say that there is a franchising system that exists with no closings. All franchising systems have locations that close. Running a business is hard and it takes lots of time, effort and perseverance to succeed, no matter how good the systems are. Plus, many people just lack the skill it takes to run a business. But if it were me, I'd always be sure to ask the question, “how many of your locations have closed?” Asking that one question will save you a lot of time and money!

Shear Madness Franchising franchises Shear Madness Haircuts for Kids salons. We have worked with franchise stores in providing franchisee support (in order to encourage continual growth), and have sometimes seen the unexpected happen!  When it does, we help by identifying and helping with challenges that might arise for franchisees. Additionally, we work to present options that can help prevent these events as well. As many franchise owners may not have opened a business before, having someone who can advise them is a significant advantages of franchise ownership!

Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own  small business? We are one of the fastest growing kids hair salons and franchise systems in the industry today! If you would like to learn more about small business marketing, great marketing strategies, resources for small businesses, business tips, how to grow your small business, or how to become a owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD!

Exploring a Children's Salon Franchise

Topics: franchise, salon franchise, franchise buyers, buying a franchise, franchise opportunity, how to buy into a franchise, Small Business Franchise Information, how to franchise, franchising, franchisee support, franchise research, haircare franchise, evaluating a franchise, franchise ownership, red flag, franchise success

What a Franchise Buyer Wants?  What do they Need? We Asked - The Top 8 Answers Below!

Posted by Janon Otto on Sun, Jul 17, 2016 @ 22:07 PM

franchisebuyersWhat are prospective franchise buyers looking for when it comes to buying into a franchise system? We opened this question up to some of our Shear Madness Haircuts for Kids franchisees, and this is some of the feedback we received. We hope it helps you as much as it did us!

1. Communication is Key: It may seem like a given, but it's true! Franchise communication is important through all aspects of franchising - from being able to effectively communicate with customers, to being able to have great communication channels between potential area developers, franchisors, franchisees, and everyone in between. As such, franchise buyers should be looking for a communication system that ensures consistency and timeliness of communication. Similarly, a means by which franchisees throughout the system can easily and effectively communicate with each other is also very helpful. Many franchisees join a franchise for the systems and support, so it's critical they get it!

2. Process Support and Education: Running your own franchise can be a challenging, yet rewarding experience. That's why when a Franchisee needs help, especially during the start-up phase, there's a tried-and-true system in place that gives them the support they need. This includes great communication channels with the franchisor and other franchisees, as well as franchise training provided through conferences and monthly meetings.

3. First Class Marketing: Franchisees want to know their marketing dollars are going toward creative, expressive messages that effectively reach their customers and help build their business. Some of these marketing efforts might include social media advertising, traditional advertising (newspapers, magazines, ads in sporting venues), posters for the store to use, banners for outdoor advertising, and much more!

4. Transparency: Franchisees want to clearly see evidence of the franchisor's support of the franchisee's efforts to attain and maintain success. There needs to be the feeling in the franchisee's heart that every day, everyone is working towards success.

5. Independence, Flexibility and Personal Challenge: Many franchisees are seeking to escape the politics, rigidity and frustration of working for others. But they also don't want the risk and harsh learning curve of trying to start a business entirely on their own. Franchisees are also highly motivated by achieving results directly linked to their own creativity and hard work. A successful franchise system allows for all these things!

6. Respect: Each franchisee is going to have different motivations, but ultimately they need to be treated like business owners, and not employees. Franchisees desire the respect of friends, family and peers, and are often a helpful force in the development of new initiatives and programs. Their experience and desire to succeed can also identify emerging trends in their respective industries.

7. Making a Difference: Franchisees often treat their staff as extended members of their own family, and take pride in helping them grow personally and professionally. They also get great satisfaction in helping customers and making a contribution to their local communities!

8. Utilizing Expertise: A franchisee wants to leverage upon the expertise of a franchisor, as well as using the name of an established brand that a franchisor has acquired. A franchisee also expects the franchisor to provide assistance in helping with staffing, training, business planning, operational and business related troubleshooting. This is so the franchisee can accomplish their business goals through an organized business mechanism in the minimum possible time!

There you have it!  If you are evaluating several franchise opportunities this will give you an idea of what to ask about!

Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business? We are one of the fastest growing kids hair salon franchise systems in the industry today! If you would like to learn more about small business marketing, great marketing strategies, resources for small businesses, how to grow a small business, or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD!

Exploring a Children's Salon Franchise

Topics: franchise, kids salon franchise, franchise buyers, buying a franchise, franchise opportunity, Shear Madness Haircuts for kids, how to franchise, franchising, franchisee support

How to Find a Successful Franchise System!

Posted by Jim Otto on Thu, Apr 14, 2016 @ 14:04 PM

successfranchise.jpgOk, so here’s the deal, according to a recent article I read, a new franchise starts in the United States about every 8 minutes. There are several things that bother me about this trend. Number 1 is that many new concepts have no history of operating successfully, so how does a business know that their systems works and can be taught easily to franchisees? Furthermore, without going through all kinds of economic environments and all the various issues that a business can face over a long period of changing business climates, how do you know if the concept will stand the test of time? One of the biggest advantages that I see of buying into a franchise is the “benchmarking” that they are able to do for a franchisee to make sure they are on pace to succeed - and those metrics only come from watching a business over a long period of time. If a franchise can’t show you a track record of success, don’t risk trying to create one for them! 

Number 2 (and this one really bothers me), is how many franchisors are out there selling franchises without actually running the concept. Heck, some franchisors out there have never even run their own concepts successfully. You will hear things like, “we are too busy running the franchise system and supporting our franchisees.” To that I've got to say, if your concept is that difficult to run, then you probably shouldn’t be franchising. And secondly, guess who is testing new ideas for the franchise system? You guessed it, the franchisees and not the franchisor. Look at some of the most successful franchise systems, like Buffalo Wild Wings - who runs about half their stores on a corporate basis. This is the same with Panera Bread! Even McDonald’s owns half their locations. We wouldn’t spend our money on a franchise where the Franchisor doesn’t own and run the concept successfully, so why would you?

It's a fact that running a business can be hard work and encompasses many challenges that most people have never encountered. This is why a strong case can be made for opening a salon franchise, as many offer the advantage of a successful business history. However, even getting a salon franchise off the ground takes effort and careful analysis when researching franchises.  Be sure to contact franchises and talk to the franchisors, look at the Franchise Disclosure documents and the Franchise Agreement, and compare business models. For example, Shear Madness Franchising franchises Shear Madness Haircuts for Kids salons. We have worked with franchise stores providing franchisee support, and have seen the unexpected happen!  When it does, we help by identifying and helping with challenges that might arise for franchisees. Additionally, we work to present options that can help prevent these events as well. As many franchise owners may not have opened a businesses before, having someone who can advise them is a significant advantages of franchise ownership!

Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business? We are one of the fastest growing kids hair salon franchise systems in the industry today! If you would like to learn more about small business marketing, great marketing strategies, resources for small businesses, how to grow a small business, or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD!

Exploring a Children's Salon Franchise

Topics: salon franchise, franchise buyers, buying a franchise, successful franchisees, franchisee support, franchise research, evaluating a franchise

Inhibitors to Franchise Success - Six Major Considerations

Posted by Janon Otto on Thu, Mar 10, 2016 @ 13:03 PM

whyfranchisefailDespite franchising being a safer way of doing business, it doesn't mean that it's risk free! Because of this, it's important when researching franchises to carefully look at your options, and find out which franchise systems could cause you major problems over the long run - and which franchise systems will provide you with a great formula for franchise success! Below are some of the top problem areas in why a franchise might struggle.

1.  Lack of Systems: Franchising is all about systems. Being able to replicate a successful franchise system is what makes a business franchiseable. An ethical franchise has everything documented and systemized so that it can easily be passed on to others for successful implementation. If a business doesn't have any systems and instead relies only on the skills of individuals within the business, then it shouldn't be franchised. However, some businesses will ignore this and try to franchise their business anyway. Unfortunately, these companies usually are only interested in a quick buck, and aren't overly concerned in who may or may not have the required skills for the successful operation of the franchise.

2. No Track Record: A business can only be franchised if it has a track record. We're often amazed at the amount of people who have an idea for a franchise, but then don't actually have a business! Remember: the business comes first - it's not conceived at the same time as the franchise! Those usually wanting to start a franchise without having a business are again looking to make money fast. Make sure that the franchisor has an established track record of running a business, along with a great reputation of success in franchising!

3.  Location: Half the battle of owning a successful franchise is finding the right location for your business. And depending on the nature of your business, not all franchisees need to be in a city center location or shopping mall. However, a good franchisor will help you study local demographics and work with you to find a great location.

4.  Lack of Marketing: Good franchisors will spend money on promoting the brand nationally as well as in the local area. Ask the franchisor about their marketing activities, and what they plan on doing to help gain recognition and awareness for your franchise. In today's environment there are many ways a franchisor can help market your business in your local area, if they don't plan to help you with that it is another red flag.  A franchise system should have data on local marketing efforts of other franchises in the system, access to that information saves you lots of time and money!

5.  Competition: Check out the competition for your franchise in the local market. If there isn't any competition, there might not be a demand for the product - which may result in it not having much future market potential. On the other hand - you may have discovered the perfect franchise for your area!  There may be a real need for this business, and being first to market can be a great advantage for you.  Additionally, if there's too much competition, introducing a new franchise might be a struggle as well. Be sure to look into markets similar to your own where the franchise is operating in order to judge how well it might do in your local area.  A good franchisor should have access to information that can help you decide whether the competition factor in your area is a plus or a minus.

6.  Insufficient Funds: One of the biggest reasons franchises can fail is that the franchisee has under-estimated how much money is needed to buy and run the franchise. It's not just about having money for the investment, but about the costs you'll incur when running the business. For example, how will you plan on paying staff salaries or having enough for supplies? If your franchise business is not making money initially, you'll need to make sure you have anough money for day-to-day operating costs, as well as paying your own bills. Over-estimating what you need is a good way to calculate the cost of running a franchise.

Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business? We are one of the fastest growing kids hair salon franchise systems in the industry today! If you would like to learn more about small business marketing, great marketing strategies, resources for small businesses, how to grow a small business, or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD!

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Topics: salon franchise, buying a franchise, franchise opportunity, Small Business Franchise Information, business growth, franchising, franchisee support, franchise research

2015: a Great Year of Growth!

Posted by Matthew S on Wed, Jan 13, 2016 @ 12:01 PM

Toddopening1.jpg2015 was another year of GREAT franchise growth for Shear Madness Franchising! We began our expansion into the Northeast United States by signing a multi-unit development agreement in the late spring and now have a location open in New York State. This agreement will allow us to expand our award winning Shear Madness Haircuts for Kids concept into our sixth, seventh and eighth state and give us continued momentum going forward into 2016. Some of the reasons Todd Danni (our New York franchise owner) selected Shear Madness Haircuts for Kids was because of our franchise experience, our commitment to multi-unit development, a healthy and balanced relationship with the franchisor, and the ability to "test" market a location. 

AnkenyOpening.jpgMeanwhile, our existing franchise locations continued to see double digit growth in sales and revenue, and our franchisee in Des Monies opened her second location in Iowa. Shear Madness Haircuts for Kids Franchise Owner Erin Nanke notes that, “Before joining Shear Madness Haircuts For Kids as a franchisee, I spent 9 months researching the children's haircutting industry and my community to ensure there was a need and it was an underserved market.  I researched over 3 dozen different children's salons from the biggest franchises to the smallest independently owned across the country.  I made a list of pros and cons about each salon, what I liked and didn't as a potential business owner and as a consumer and mom of three children. Shear Madness Haircuts For Kids by far exceeds every other children's salon in its:  culture, aesthetic appeal, business model and franchisor support."  

conferencecollage.jpgAt our Movement to the Madness Summer Conference in July of 2015 we introduced a new Revenue Stream and a new tagline, because at Shear Madness we want to be known as the place "Where Every Child Matters". Janon Otto, CEO of Shear Madness Franchising LLC had the following to say in regards ot our awesome franchisees: "Each day I come to the office, I am inspired by your efforts! Your belief in what we are doing and your willingness to accept the day to day challenges of business inspire me on a daily basis. We could not have asked for a better group of franchisees to grow with, and I am sincerely grateful to each and every one of you!"

It should also be noted that over the past year, we've been diligent in expanding our large blog library of business tips and franchise resources, which can be found here. We've written about topics like Effective Franchise Support, Growing Your Small Business, the Five Stages of Business (Get a Head Start with Franchising), and Is a Kids Hair Salon a Good Investment?

So as we look forward to the future, we also hope that you will take the time to consider how our opportunity may fit into your expansion plans! Interested in learning more about how you can become an owner of your own exciting Shear Madness location? As one of the best kids salon franchise systems out there, we're also one of the fastest growing kids hair salons in the industry today! And we're always working hard to share our many great resources, small business marketing strategies and business tips so that our franchisees will have the tools to succeed! If you're interested in learning how to become a successful owner of your own childrens salon franchise business, please click below or call 1-888-98 GONE MAD!

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Topics: buying a franchise, franchise opportunity, franchisee support, franchise research, franchise growth

Growing Your Small Business

Posted by Matthew S on Fri, Sep 18, 2015 @ 10:09 AM

businesssuccessRunning your own small business can be a difficult, yet extremely rewarding time in your life. Not only does it take being able to understand market demands, but it also means having a small business plan (a process and product in place) that will support the business, as well as provide an income for the owner. While many potential small business owners may have a great idea for a business, business growth and long-term success requires being able to be focused, disciplined and at times - an out-of-the-box thinker! Below are some of the essentials that can help your small business build success.

Branding: Because your brand is what's special and unique about your business, it's important to recognize the importance that the careful cultivation and maintenance of this brand might have for the sustainable growth of your small business. For example, if a customer doesn't feel they are getting a positive experience from the service your business provides, they'll simply go somewhere else in search of something better. Some of the ways you are able to build brand awareness is by knowing who your audience is, inspiring that target audience, and making sure to foster a positive emotional brand connection with the public. You'll also want to make sure your employees understand and are motivated by what your brand represents, as their enthusiasm (or lack thereof) may be passed onto a customer.

Great Marketing: Creative Marketing, when combined with a unique brand, can help your small business succeed! Once you've identified a particular service that your customer will respond to, you can get the word out through generating great marketing content. Newspaper ads, ads on social media, and running a blog or social media site can all be ways to help get the word out about whatever exciting product or service you have. You'll also want to be sure to create cool and creative marketing materials that reflect your brand identity, and are well designed so as to convey an image that your target audience will respond to.

Repeat Sales: Even with awesome marketing and a unique brand, your small business must be able to encourage your customers to eagerly return for whatever it is your business provides. This requires the careful design and identification of products and services that excite and motivate your customers to return to your business. For example, in the kid's hair salon business, Shear Madness Haircuts for Kids encourages repeat sales through providing haircuts, birthday parties, spa services, and the operation of a kid's boutique that always features exciting new products.

Utilizing Technology: Technology is not always easy to implement and maintain in our fast-paced world, but many small business owners often find themselves benefiting greatly through the utilization of technology to help manage their business. If a small business owner identifies a need, chances are there's a technological option that can help fulfill that need. As an example, Shear Madness Haircuts for Kids uses technology to stay in communication with their customers. They also use the internet to stay in contact and provide support to franchise owners who are located in many different parts of the United States.

A Mindset for Success: As stated at the introduction of this post, running and growing your small business can be an extremely difficult (or stressful) challenge. Because of this, sometimes business owners can get so busy trying to keep up with building the success of their business that they forget about their own needs, or even the needs of their family. However, if you're not maintaining your health or a happy state of mind, your business will surely suffer as a result. So be sure to invest the time to take care of you and your family through working hard when necessary, but also having plenty of time each day devoted to spending time de-stressing and enjoying life.

Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business? We are one of the fastest growing kids hair salon franchise systems in the industry today! If you would like to learn more about small business marketing, great marketing strategies, resources for small businesses, how to grow a small business, or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD!

Exploring a Children's Salon Franchise

Topics: salon franchise, kids salons, franchise buyers, Small Business Franchise Information, how to franchise, small business how-tos, growing a small business, nourishing success, franchisee support

Effective Franchisee Support

Posted by Matthew S on Fri, Aug 14, 2015 @ 09:08 AM

effectivefranchiseLike any relationship, the relationship between franchisees and franchisors depends a lot on trust and goodwill. Following are some of the key areas that Shear Madness Haircuts for Kids has focused on in building trust and nourishing success for our valued franchisees!

Encouraging Communication: Anyone who feels as if they don't have someone to easily turn to when problems or quesitons arise, will often attempt to find their own solutions. Amongst franchisees, this could not only lead to less brand cohesiveness, but also division and discouragement between the franchisor and franchisee. This is why reaching out to franchisees on a continual basis is so important. Some of the ways the franchisor can do this is through newsletters, e-mail, phone and in-person visits. Handwritten notes congratulating franchisees on recent successes are also always appreciated! However, it's also important to understand that difficult situations may arise, and it's that consistent, open communication that will not only help ease potentially frustrating situations, but also save time and money too!

Encouraging Innovation: Every year, it's important to try to assess the effectiveness of your products and services. If it's discovered that a particular product or service isn't providing the desired results, the careful research and development of new products and services may help stimulate business growth in a new direction! And don't forget that innovating in communication methods can also be helpful. For example, while technology may be intimidating or costly to implement, it's also a great way to communicate through newsletters, e-mail and blogs. Website and company portals can also be helpful in allowing franchisees to quickly access important information or provide feedback.

Meetings: Monthly conference calls and yearly conferences can be a fun and helpful way to foster good relationships between franchisees and the franchisor. These meetings are also a great way to inform everyone on changes within the system, as well as helping stimulate innovation and education. Conferences can be especially effective, as it's a great way for face-to-face interaction with other franchisees, the franchisors, vendors, and more. Conferences can also help build exciting momentum with the offering of new products and innovative plans for the year to come!

Focus on the Franchisee! While growth and developing new products and services is always important, the culture of any franchising system should ultimately be franchisee-focused. Not only is respect for your franchisee critical, but positive communication with them can lead to great franchise relationships and a highly effective team. Let franchisees know that their thoughts are needed and valued by encouraging feedback on new services, products, programs, etc. Maintaining effective communication and providing support for your franchisees can be a full time job, but it helps franchisees know that someone always has their back and cares about their success!

Are you looking for a franchising opportunity with someone who has your back and works hard to encourage your success? If so, why not check out Shear Madness Haircuts for Kids Franchising? Not only do we love to have FUN, but we also love sharing our many great business tips and resources for small businesses so that our franchisees will have the tools to succeed! If you're interested in learning how to become a successful owner of your own franchise business, please click below!

The Top 4 Considerations

Topics: franchise, business growth, nourishing success, business relationships, franchising, franchisee support