Developing a children's salon franchise into a thriving business requires a lot of time, hard work, and the use of effective marketing. Sometimes overlooked, marketing a business to your community not only can be a way to exercise creativity and have fun with your staff - but also helps generate a positive and exciting image to your audience!
The global recession that took place in 2008 caused many Americans to lose their jobs. Many people lost their homes, their careers, and their sense of security. "We were starting over in a competitive job market with people half our age and experience we didn't have," says a couple who lost the majority of their income in the construction business when the economy tilted on its side three years ago. Many small businesses folded under the same financial hardships, their owners returning to school or another fallback career. Many of these individuals took a long look at their situations and concluded they must RE-INVENT themselves.
Career Shifters: Whether or not you are an entrepreneur, when it comes to diversifying your income or perhaps shifting careers, there are some important decisions to make. What are my likes and dislikes? What are my strengths and my weaknesses? It can be very helpful to take a career/personality assesment test in these early stages to help determine what you might do best and best match your lifestyle goals with your career. We recommend the PRO-D from TAI, Inc. assesment test. This test will connect your motivations, talents, AND your personality with your best career matches. Many career shifters are looking for a lifestyle change as well. The ability to set your own hours and do something you love is actually what attracts many of these shifters into the world of franchising.
We find it interesting that studies show women make up the largest percentage of career shifters in the last four years (over 70%). Many women are starting up businesses or buying existing businesses and running them successfully in a fine balance with their own family and personal lives. It is suspected their social flexibility (often gained as mothers and as wives) allows them to reinvent themselves more readily in the professional arena.
So, just what exactly is a Franchise fee? How about Royalty fees? What does a franchisee get by paying a franchise fee or royalty fees? For those who are investigating a potential investment into a franchise system, these are important questions.
If you’re thinking about joining the ranks of successful franchise ownership you might look before you leap! We at Shear Madness Franchising (franchisor of Shear Madness Haircuts for Kids) have put together a list of ten things that might help you decide if you’re ready to take that next step into this rewarding – yet challenging - opportunity.
1. Are you financially sound? Take a look at your financial resources, and make sure you’ll have enough to not only invest in starting up your business – but run it for 3 to 6 months. And then consider that your income will be very small, but should grow slowly for the next 2 to 3 years while your business is becoming established.
