I recently met with a top-notch franchise consultant. He had developed a franchise system that he had built out and sold for a handy profit, hence his new business of being a "Franchise Consultant". Everyone wanted to know what his secret to success was. After two days of meetings with Bob (his name for the sake of this article) he finally told me the secret. As he was describing various franchisees, he told me about his best franchisee ever. "Our best franchisees did about 2.5 to 3 million per year, but we had one guy in Milwaukee who did almost 5 million!"
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How your business is perceived by your customers and potential customers will most likely determine your businesses success or failure. Let me clarify. Perception is defined as, "the state of being or the process of becoming aware of something through the senses." So let me give you an example of that in business terms.
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There is only one thing that is inevitable in business ownership: the
crisis.
And while there's many crisis situations that your franchisor can help walk you through - some of them will ultimately end up requiring a solution that only you as the business owner can provide. And the fact of the matter is that when you do become a business owner, you will sometimes experience crisis frequently. Furthermore, they are often unpredictable, and can cause serious damage to your business. Whew! Sounds fun doesn't it?
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5 Amazing Customer Service Tips
Written by Jim Otto
Customer Service is one of those things that might sound easy on paper, but can sometimes be a lot more difficult to remember or implement effectively when you're interacting with your customer in person (or over the phone). Following are five recommendations that Shear Madness Haircuts for Kids (an award winning kids hair salon franchise system) has learned over the many years that we've served thousands of customers with a smile and the help they not only deserve - but have come to expect!
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For many franchise business owners who love what they do and want to continue building their story of success - sometimes owning a single store just isn't enough! And while there are certainly important considerations to think about before embarking on a journey towards multi-unit franchise ownership (which you can read about here in our article,
Tips on Becoming a Multi-Unit Franchisee), there's also a number of great benefits in owning more than one store too!
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