We all know that marketing and advertising has changed greatly over the past decade, and keeping up with these changes while growing a business (like a kids salon franchise) can be a challenging feat. Reaching your target audience is key when developing strategies on how and where to spend your advertising dollars.
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In the franchise world there are many options, and choosing between categories alone can be an interesting challenge. However, one category that is worth careful evaluation is salon franchises. Why? Well, everyone needs a haircut now and then. Most sectors of the salon industry are recession resistant, and it doesn't appear that the internet is going to be able to replace haircuts anytime soon!
Albuquerque Salon Franchise Shear Madness Haircuts for Kids was recently voted by readers as Albuquerque The Magazine's Best of the City for 2014! The magazine, which serves as a schowcase for Albuquerque's most interesting people and places, explains that for 10 years the Best of the City award has allowed readers to vote on their favorites in order to "find the newest, the coolest, the most interesting, and most exciting things about Albuquerque."
Great Christmas Coupons: Tis the season for giving, and if you're into saving a little cash on that must-have item you’ve been wanting to buy as a gift, you'll want to check out our coupon page. Whether it's shopping for a Christmas Party or Christmas Day, you're sure to find that great deal you’ve been waiting for!
The global recession that took place in 2008 caused many Americans to lose their jobs. Many people lost their homes, their careers, and their sense of security. "We were starting over in a competitive job market with people half our age and experience we didn't have," says a couple who lost the majority of their income in the construction business when the economy tilted on its side three years ago. Many small businesses folded under the same financial hardships, their owners returning to school or another fallback career. Many of these individuals took a long look at their situations and concluded they must RE-INVENT themselves.
Career Shifters: Whether or not you are an entrepreneur, when it comes to diversifying your income or perhaps shifting careers, there are some important decisions to make. What are my likes and dislikes? What are my strengths and my weaknesses? It can be very helpful to take a career/personality assesment test in these early stages to help determine what you might do best and best match your lifestyle goals with your career. We recommend the PRO-D from TAI, Inc. assesment test. This test will connect your motivations, talents, AND your personality with your best career matches. Many career shifters are looking for a lifestyle change as well. The ability to set your own hours and do something you love is actually what attracts many of these shifters into the world of franchising.
We find it interesting that studies show women make up the largest percentage of career shifters in the last four years (over 70%). Many women are starting up businesses or buying existing businesses and running them successfully in a fine balance with their own family and personal lives. It is suspected their social flexibility (often gained as mothers and as wives) allows them to reinvent themselves more readily in the professional arena.
