Understanding Your Biggest Fixed Business Expense

Posted by Jim Otto on Wed, Jul 12, 2017 @ 12:07 PM

fixedexpense.jpgIn franchising a lot of time and effort goes into researching the best opportunity. If the franchise system that you are looking at has at least some track record and history of performance, you'll discover on close examination that they'll have over performing locations, average performing locations, and under performing locations. The list of reasons that this happens is a mile long. But with "location" as usually being listed as one of the top reasons that a franchise fails, make sure that the franchise that you are buying into has a model for picking a location that has proven track record of increasing your chance for success. 
 
After you find a space, rent will almost always be one of your highest fixed expenses. So make sure that you sign a lease that is commiserate with the amount of revenue that your franchise produces. A simple rule of thumb is that the lower the margin on your good or service, the lower your lease payment should be. Lease payments on most businesses should be in the 10 to 15% range of revenue once the business has matured. Many franchises and businesses have failed because they were paying unreasonable rent, and unfortunately landlords are unsympathetic to business owners when it comes to obligations that you have assumed when signing a lease.
 
Shear Madness Franchising franchises Shear Madness Haircuts for Kids salons. We have worked with franchise stores in providing franchisee support (in order to encourage continual growth and franchise success), and have sometimes seen the unexpected happen! When it does, we help by identifying and helping with challenges that might arise for franchisees. Additionally, we work to present options that can help prevent these events as well. As many franchise owners may not have opened a business before, having someone who can advise them is a significant advantage of franchise ownership!

Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business? We are one of the fastest growing kids hair salons in the industry today! If you would like to learn more about this franchise opportunity or small business marketing, great marketing strategies, resources for small businesses, how to grow your small business or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD

Would you like to sign up for our Monthly newsletter? If so, click HERE!

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Topics: franchise buyers, buying a franchise, how to begin a business, Business Tips, small business how-tos, growing a small business, evaluating a franchise, franchise ownership, business success, business skills, business ownership, fixed expenses

When owning one franchise just isn't enough!

Posted by Matthew S on Wed, Jul 12, 2017 @ 12:07 PM

BenefitsMultiunits.jpgFor many franchise business owners who love what they do and want to continue building their story of success - sometimes owning a single store just isn't enough! And while there are certainly important considerations to think about before embarking on a journey towards multi-unit franchise ownership (which you can read about here in our article, Tips on Becoming a Multi-Unit Franchisee), there's also a number of great benefits in owning more than one store too!
 
Profitability: Possibly one of the most attractive benefits of owning more than one store is the potential boost in profits through multi-unit development. For example, multiple ownership of stores might improve vendor discounts and savings through the sharing of resources between locations. Plus, when building a new location, a business owner will have the skills and knowledge they gained through opening a prior location, which could facilitate a more efficient (and potentially less costly) build-out. However, careful research of communities before building a new location must be done in order to understand when the break-even point for each store might be reached. 
 
Working Smarter: As mentioned in the paragraph above, a business owner who already has opened and successfully run a store should understand what it takes to ensure business success. They're usually able to work smarter and with more efficiency! Plus, when opening multiple stores in a franchise model, you already have the advantage of understanding how the franchise system works - which means that opening a new store shoudn't take as much time as it might have back when your very first store was opened!
 
Geographic Advantages: With multiple units, not only could there be savings through marketing campaigns (as marketing could be just as effective with many stores in the same region, as opposed to just one), but a franchisee could also see benefits through staffing. For example, if a new store is opened, a business owner might want to shift several seasoned employees to the new location to help with training. Or, if one store finds that it needs additional help, employees could temporarily be moved from one location to the next. Additionally, some staff could be assigned to cover multiple locations as well. An employee who works 15 hours a week may agree to help out 20 hours a week in order to help with an extra store or two.
 
Increasing Brand Awareness: Through opening a new store in a new area, you're increasing the amount of recognition your brand has, and it potentially opens up the products and services your store offers to thousands of new customers. Also, a new store located within a community may be more effective in being involved as a positive presence in that community, such as participating in local events (parades, festivals or clubs). Having a trusted brand that is seen by customers as beneficial to the community may give your business an edge over a competitor!
 
Shear Madness Franchising franchises Shear Madness Haircuts for Kids salons. We have worked with multi-unit franchisees in providing excellent support and service (in order to encourage continual growth and franchise success), and have sometimes seen the unexpected happen!  When it does, we help by identifying and helping with challenges that might arise for franchisees. Additionally, we work to present options that can help prevent these events as well. Having a knowledgable support base who can help guide and advise you through your business journey is a significant advantage of franchise ownership!

Would you like to sign up for our Monthly newsletter? If so, click HERE!

Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business? We are one of the fastest growing kids hair salons in the industry today! If you would like to learn more about this franchise opportunity or small business marketing, great marketing strategies, resources for small businesses, how to grow your small business or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD

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Topics: franchise buyers, buying a franchise, Small Business Franchise Information, Business Tips, Free Resources for Businesses, business growth, evaluating a franchise, business ownership, multiunit franchise

Risky Franchise Investments? How do you know?

Posted by Jim Otto on Thu, Jun 15, 2017 @ 11:06 AM

failing.jpgMost people who are familiar with franchising will look at the Franchise Disclosure Document, known as the FDD, differently from people who are just starting the process.
 
Hours of time can be spent on going through the two most commonly looked at areas of the FDD: the Item 7, which is the cost to build out a particular franchise, and the Item 19, which is the Financial Performance Representation (or FPR). Some franchises will choose to give you the numbers of their stores in the Item 19, and many will not, simply stating that they choose not to disclose those numbers at the present time. 
 
Where most people stop at the Item 19 is going one or two more pages to the Item 20 - which is a great way to gauge the health of a particular franchise. In the Item 20 you will typically find a series of tables titled OUTLETS AND FRANCHISE INFORMATION. If you go through these tables carefully you will see some columns titled outlets closed and outlets transferred. This is where you find out if a franchise system is failing. A large number of franchises closing speaks for itself, and if a large number of franchisees are transferring or selling their stores, then why would they do that if the franchise is so good? 
 
Reading the FDD and understanding what it says is a big part of finding the right business. If you don't feel comfortable going through that big thick document, engaging the services of a good franchise attorney  may help you make the right decision. Good Luck in Your Search!
 
Shear Madness Franchising franchises Shear Madness Haircuts for Kids salons. We have worked with franchise stores in providing franchisee support (in order to encourage continual growth and business success), and have sometimes seen the unexpected happen!  When it does, we help by identifying and helping with challenges that might arise for franchisees. Additionally, we work to present options that can help prevent these events as well. As many franchise owners may not have opened a business before, having someone who can advise them is a significant advantage of franchise ownership!

Would you like to sign up for our Monthly newsletter? If so, click HERE!

Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business? We are one of the fastest growing kids hair salons in the industry today! If you would like to learn more about this franchise opportunity or franchise investments, great marketing strategies, resources for small businesses, how to grow your small business or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD

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Topics: franchise buyers, buying a franchise, franchise opportunity, Small Business Franchise Information, how to begin a business, Business Tips, franchising, franchise research, franchise growth, franchise, franchise success, franchising, franchise ownership, business success, franchise success, business ownership

If You Fail at This, You Will Probably Fail at Franchising!

Posted by Jim Otto on Thu, May 11, 2017 @ 17:05 PM

dontfailatthis.jpgAh yes! When it comes to buying a franchise, everything is set up for you to succeed. Support systems are in place, along with great training - all you have to do is follow the franchisor's proven systems! Right? 
 
Unfortunately there is a missing link to all of this. Your ability to manage, communicate and motivate your staff and employees is crucial to your success. If you have this ability, you will be able to create a great work environment at your business. This helps create customer satisfaction, which in turn can create strong retention and word of mouth for your business,  which will then help create higher revenue. On the other hand, if your staff is constantly turning over it can lead to things like low moral and infighting inside your business. Unsurprisingly, customers can feel that when they come in, and they won't come back.  Also, the cost of retraining staff and employees due to a high turnover can cost your business. According to a recent CAP study, the cost of replacing a $10 an hour retail employee is $3,328. 
 
Additionally you will need to communicate with a few unhappy customers from time to time, as they may not have had the experience that they had expected at your franchise. You and your staff's ability to convey your company culture to your customers is another part of the communication skills that you need. No wonder candidates that have had previous  experience owning and managing a business are so valuable to franchise systems. Good Luck with your search, it's an exciting time to own a business!
 
Shear Madness Franchising franchises Shear Madness Haircuts for Kids salons. We have worked with franchise stores in providing franchisee support (in order to encourage continual growth and franchise success), and have sometimes seen the unexpected happen!  When it does, we help by identifying and helping with challenges that might arise for franchisees. Additionally, we work to present options that can help prevent these events as well. As many franchise owners may not have opened a business before, having someone who can advise them is a significant advantage of franchise ownership!

Would you like to sign up for our Monthly newsletter? If so, click HERE!

Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business? We are one of the fastest growing kids hair salons in the industry today! If you would like to learn more about this franchise opportunity or small business marketing, great marketing strategies, resources for small businesses, how to grow your small business or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD

Exploring a Children's Salon Franchise

Topics: franchise buyers, buying a franchise, franchise opportunity, how to buy into a franchise, how to begin a business, Business Tips, business growth, business relationships, franchising, franchise research, evaluating a franchise, franchise, franchise success, franchising, franchise ownership, business skills, franchise success, business ownership

Tips on Becoming a Multi-Unit Franchisee!

Posted by Matthew S on Thu, May 11, 2017 @ 14:05 PM

multiunit.jpgAsk almost anyone who has opened their own franchise business, and they'll tell you that success rarely happens overnight! Building your store into a thriving business sometimes takes a healthy financial commitment, as well as patience, perseverance and of course - hard work! But after you've opened your first store, should you consider opening another? What about three or four? Or 25? In the world of franchising, with hard work and setting goals, you can achieve these dreams. But understandably, you have to make sure you don't bite off more than you can chew! 

While many franchisees may be perfectly happy with achieving success through opening one franchise location, opening multiple units requires certain abilities which may catch some people by surprise. For example, a franchisee will find that it's a completely different ball game managing multiple units. It's not like it was when they only had one store to worry about! Now, with many moving parts and employees to manage, a franchisee will need to step into a role more like that of a CEO (with managers, human resources and accounting staff to help grow the business). In other words, it'll be a lot more difficult and stressful to try to micro-manage every detail when multiple units are owned. This is where hiring the right people and trusting them to help you grow with multiple units is extremely important when pursuing this path. And sure, under a multi-unit model your employees might not do it exactly the way you would have done it, but as long as it's delivering the results, don't sweat it.  If you can get an employee to do it 80% of the way you would have - you have a great employee!

Additionally, a franchisee considering opening another store should make sure that they're not just falling prey to a "bigger is better" mentality. Because if a franchisee has opened 4 locations and 2 are losing money, it may end up being less profitable than having one or two stores that they're much more able to capably manage and grow - and ultimately make even more money than they would have made with 4 locations. Without the right systems in place for multi-unit ownership, it can become really difficult for one person to manage the growth of numerous locations, and the great customer service or experience that was once provided with just one or two stores might be an unfortunate casualty.

Location is another factor to consider when owning multiple units. Of course establishing a business in the right area to maximize profits is always key. But it's also good to be aware that the farther apart your franchise locations are from each other, the more challenging it might become to manage properly. Not only that, but distance might impact how much shipping or delivery of retail from your warehouse costs, which could cut into profit margins as well. 

And then there's those unexpected emergencies that might happen when you own more than one store. For example, what happens if one of the stores you've opened is located in a great area, but road construction for several months impacts the flow of customers? Because of this, it's sometimes a good idea to make sure that you have multiple ways to support the business in case of those scenarios that temporarily causes a dip in your profits. To illustrate this concept, consider a business owner who owns several book stores. In order to diversify incomes for unexpected financial situations, this owner also sells books online, hosts school book fairs, and perhaps works as a small publisher for local authors.

In the end, there's sure to be a lot of other valuable decisions to think about before investing the time, energy and monetary resources into multi-unit development. But with careful research, networking with other multiunit franchisees, and attending workshops or conferences, those business owners interested in the potential that this exciting avenue of franchising represents will be better equipped for whatever comes down the road!

Would you like to sign up for our Monthly newsletter? If so, click HERE!

Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business? We are one of the fastest growing kids hair salons in the industry today! If you would like to learn more about this franchise opportunity or small business marketing, great marketing strategies, franchise development, resources for small businesses, how to grow your small business or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD

Exploring a Children's Salon Franchise

Topics: franchise buyers, Small Business Franchise Information, Business Tips, successful franchisees, business growth, franchising, franchisee support, franchise research, franchise growth, franchise, franchise success, franchising, franchise success, business ownership, multiunit franchise

Generation X and Franchising

Posted by Matthew S on Tue, Apr 11, 2017 @ 16:04 PM

GenX.jpgBorn between 1965 and 1980, Generation X is sometimes considered by some to be an "overlooked" generation in the face of Millennials and Baby Boomers. However, with many Gen X'ers now in their late 30's and 40's, many consider this demographic to be amongst some of the most capable and qualified when it comes to small business ownership. Check out the following four reasons why Generation X may have the potential for greatness when it comes to franchising!

1. Generation X has the experience to succeed. Many people belonging to this age group have been through a variety of business experiences, and have often times had to learn to be quick on their feet in order to stay ahead of the crowd. For example, during the recession of 2008, many had to pursue new training or new business opportunities as a result of lay-offs. Additionally, throughout their career, Generation X has witnessed significant change in the business world - what with the rise of social media, the internet and utilization of different marketing techniques in order to succeed. They may have an acute and insightful perspective on what works, and what doesn't. 

2. Generation X is well established. Investing in a franchise or building your own small business requires good financial stability and experience. Often times having worked at saving for around 20 years, coupled with the uncertainty of social security or corporate retirement benefits, Gen Xers have had to sometimes think outside the box about their own financial futures. Many within this age range also have a working spouse, which adds to the financial stability (and capability) when it comes to franchising and small business development.

3. Gen X relates well to both older and younger demographics. Having grown up in an age when the internet and social media wasn't around, Gen Xers have often times figured out how to develop solid relationships with older people, while also connecting with younger people. For instance, the people of this demographic didn't have facebook or twitter in order to connect with their friends - they actually had to speak with others on the phone or in person (just like their baby boomer parents). But Generation X also came of age during the internet revolution, and understands how to effectively use social media to communicate as well. As a result, Gen X may posess a keen ability at relating to multiple generations of customers and staff.

4. It's all about the freedom! Every generation is known for shaking things up, and Generation X is no different. Often times having grown up with two working parents in their household, and having to come home from school to an empty home, Gen X learned from an early age how to take care of themselves. As adults, they now enjoy that freedom and flexibility in work life too, and are often looking for opportunities to escape "working for the man". But not only that, they - like many Millennials too - are looking for meaning in their work, and the freedom to make decisions and benefit from their talents and experience. Franchising can be one of the more ideal pathways to achieve this goal, as using an established system helps ensure business success over the uncertainties of building a business on your own.

Shear Madness Franchising franchises Shear Madness Haircuts for Kids salons. We have worked with franchise stores in providing franchisee support (in order to encourage continual growth and business success), and have sometimes seen the unexpected happen!  When it does, we help by identifying and helping with challenges that might arise for franchisees. Additionally, we work to present options that can help prevent these events as well. As many franchise owners may not have opened a business before, having someone who can advise them is a significant advantage of franchise ownership!

Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business that provides a positive experience in helping children and their families? We are one of the fastest growing kids hair salons in the industry today! If you would like to learn more about small business marketing, great marketing strategies, resources for small businesses, how to grow a small business, or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD!

Exploring a Children's Salon Franchise

Topics: franchise buyers, franchise opportunity, franchising, franchise ownership, business success, business ownership, Generation X

Meet Seven of Our Franchise Owners!

Posted by Janon Otto on Thu, Mar 16, 2017 @ 13:03 PM

nanke picture

The past several years have been EXCITING years for our team! Owning and operating a kid's shear madness salon franchise has it's share of hurdles and challenges, but we maintain a positive attitude and outlook as we keep pressing forward! It has been fun to see all our hard work paying off as we now celebrate having 10 locations open (with more on the way)! Our incredibly COOL salon concept for kids has franchise locations now in Lees Summit MO, Albuquerque NM, San Antonio Texas, McAllen Texas, Amherst New York, Humble Texas, West Des Moines and Ankeny Iowa and a NEW location in Lake Forest, California - all thanks to our dedicated and enthusiastic franchisees and our team. Now we would like to take a moment and recognize some of our fabulous franchise owners and their families. To our ever growing Shear Mad-tastic Family - here's to you!

Shear Madness Franchise Owners

TDanni.jpgTodd Danni: Todd has spent a career developing and managing a real estate portfolio in Buffalo, New York. In addition, Todd and a partner developed a successful Fitness Concept from two million in revenue to over 18 million when he was in his twenties. Most recently, Todd signed an Area Development Agreement to open multiple locations in New York State, Pittsburg, PA and Cleveland Ohio - with his first store opening in Amherst, New York! “We are excited to bring Shear Madness Haircuts for Kids to the East coast,” said Todd Danni. “We feel like Shear Madness has a unique business model and we look forward to expanding the concept in the northeast.”  Todd is opening his second location in August of this year!

AndrewMary.jpgAndrew and Mary Elmasri: Andrew and Mary signed an Area Development Agreement covering 5 counties in Southern California, with their first store opening in Lake Forest, California! Doctor Andrew Elmasri of Lake Forest, California, is a managing partner of California Children’s Salons, LLC and President of CA Anesthesia of Laguna Niguel California. “We have a growing demographic of young families in Southern California, and we are excited to bring the unique concept Shear Madness Haircuts for Kids offers to this area,” commented Elmasri. “After visiting with management in Kansas City earlier this year, we feel like the opportunities for positive expansion is a great fit for our area.”

Jperkins.jpgJackie Perkins: As a former supervising manager of a Fortune 500 company in the Oil and Gas industry, Jackie was interested in more than just a business - she was looking for an opportunity to use her talents and business skills. Several of Jackie’s friends owned Franchises, which gave her added motivation to start her own business. Drawn to Shear Madness Haircuts for Kids for their fun and positive model, Jackie now has her own amazing store in the Humble/Kingwood, Texas area! Jackie is having fun with her new location and currently has her eyes on a location for her second location!

Picture 1Brenda and Eduardo Morales: Our very first Shear Madness franchise owners, this couple opened their first salon in San Antonio TX at the Village in Stone Oak in San Antonio, TX in November 2012. Brenda and Eduardo have faithfully endured many of the early franchising growing pains with good humor and a willingness to learn. Their store has steadily seen growth despite the tough competition in their area. Their birthday parties have been a very successful addition to their haircutting business. We are so grateful for this caring, enthusiastic, and extremely hard working couple.

michelle webMichelle and Tom Vick: This couple came to us in 2012 looking for an opportunity to grow our concept in a brand new market in Albuquerque NM. To our delight, Shear Madness in Albuquerque, NM opened in October 2013 with much local anticipation and enthusiasm! Their salon is steadily growing, and with the help of their Fantastic Staff they are successfully building a great reputation with their local people. They also own a construction company. Shear Madness provides diversity to their income.

garciafamily

Elsy and Jorge Garcia : Owners of the Shear Madness at the Forum in San Antonio, TX, this couple moved to the United States from Monterrey, Mexico. Opening their first Shear Madness location while moving their family and and enrolling 4 children in school was challenging - but worth the effort. They have a super location in a high traffic area with fantastic stylists! Their store has been converted completely from a previous children's hair salon into a fantastic Shear Madness Haircuts for Kids!

erin signErin Nanke: Erin was a full time marketing executive for a large television station and owner of our new location which opened November 2013 in West Des Moines, IA! Her store sits across from Jordan Creek Mall in West Des Moines, and across from the popular local favorite Scratch Cupcakery. Partly due to her incredible location and partly to her mega marketing skills, this franchisee is building her salon into "the place to be" in Des Moines, Iowa! Erin also opened a second location in Ankeny, Iowa! We are honored to have such knowledgable and determined franchisees on our team.

Our Franchisees in McAllen TX: This young couple was super excited to open their first Shear Madness in McAllen, TX! They have a beautiful store that not only offers great haircuts - but cool retail too! It's definately the destination for lots of kids and their parents in the McAllen/Edinburg area. Be sure to check it out!

jimandjanonJanon and Jim Otto: This extremely hardworking husband and wife duo diligently work behind the scenes not only as Shear Madness franchisors, but as salon owners as well! They opened their first location in Lee's Summit, MO in May 2013, and have been successfully building their salon business since. This Madtastic couple sells, supports, oversees, and executes every aspect of Shear Madness Franchising, LLC. No detail is too big or too small for the Otto's. Jim and Janon strongly believe in the kid's hair salon concept and the future of Shear Madness.  The Otto's have just signed a lease to open their second location in Liberty, MO - so look for that in early summer!

1 paula  2011

Paula Thurman (far right): The founder of Shear Madness Haircuts for Kids, Paula Thurman has built her kid's hair salon and boutique concept to be what it has become today. As owner and operator for over 18 years, she is an expert when it comes to customer service, managing employees, payroll, retail, and many other salon related issues. Paula personally oversees all training for new franchise locations and their employees. She is committed to the success and vision of becoming the very Best Kid's Hair Salon Franchise - "The Standard by Which All Others are Measured!" Paula co-owns the original Shear Madness Haircut for Kids, Olathe, KS location.

Would you like to sign up for our Monthly newsletter? If so, click HERE!

Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business? We are one of the fastest growing kids hair salon franchise systems in the industry today! If you would like to learn more about this franchise opportunity or small business marketing, great marketing strategies, resources for small businesses, how to grow your small business, or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD

Exploring a Children's Salon Franchise

Topics: kids salon franchise, salon franchise, franchise buyers, buying a franchise, franchise opportunity, what is a franchise, how to buy into a franchise, Small Business Franchise Information, business growth, franchise growth, evaluating a franchise, franchise ownership, business ownership

Ready to Work?

Posted by Jim Otto on Tue, Feb 14, 2017 @ 17:02 PM

readytowork.jpgI was recently talking to a friend of mine about a recent food franchise that had failed after being open only six months. He said, “well the food wasn’t very good and the customer service was bad.” Well there’s a surprise! Of all the components that are most important to your long term success, having a well-trained and motivated staff is numero uno. Even more so than your process, and more than your product, having the right people in place is a must.

Signs of an undertrained staff that is ready to work are low productivity, being less efficient, less knowledgable, an inability to offer customer support, and in some cases they may even be unsafe! Does that sound good for business? Yet many franchisees buy a franchise and hire people who they think are going to love and care about the business. Unfortunately, many end up the like the food franchise that I started off talking about...closed for business. But here’s the thing, this is a nationally known chain with good food and a fun atmosphere - so therefore we can only assume that this inattentive owner failed at every level. From the cooks in the kitchen who were preparing the food, to the waiters and to the check-in staff.

Don’t waste your money buying a franchise if you can’t spend time getting to know and train the people who are going to work for you. They are the “face” of your business. That’s why at Shear Madness Haircuts for Kids we train our staff to answer the phone the same way every time, as that voice on the phone is the first impression of our business. We want all of our customers to know that we are “having a great day at Shear Madness!” Well trained employees know how to communicate, know how to listen, become self-motivated, know how to sell themselves and your business and know how to deal with stressful situations. And that makes for a business that you can be proud of!

Shear Madness Franchising franchises Shear Madness Haircuts for Kids salons. We have worked with franchise stores in providing franchisee support (in order to encourage continual growth and business success), and have sometimes seen the unexpected happen!  When it does, we help by identifying and helping with challenges that might arise for franchisees. Additionally, we work to present options that can help prevent these events as well. As many franchise owners may not have opened a business before, having someone who can advise them is a significant advantage of franchise ownership!

Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business that provides a positive experience in helping children and their families? We are one of the fastest growing kids hair salons in the industry today! If you would like to learn more about small business marketing, great marketing strategies, resources for small businesses, how to grow a small business, or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD!

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Topics: franchise buyers, Small Business Franchise Information, small business how-tos, growing a small business, employee, employee retention, keeping good employees, franchising, why buy a franchise

When it Comes to Franchising...Don't Buy the Ice Melt!

Posted by Jim Otto on Tue, Feb 14, 2017 @ 17:02 PM

dontbuyicemelt.jpgYou know, several weeks ago our local weatherman here in Kansas City started talking about a major ice storm. When the local news came on they would open up with the scary music and the big graphics that filled the screen, "ICE STORM 2017".  Of course, there were long lines at the grocery stores and bottled water supplies quickly dwindled. However, one report that really fascinated me was from a poor, exhausted individual at a local convenience store who had been to 7 stores, and still couldn't find any ice melt - everyone was sold out! 
 
Well, you probably know where I am gong with this. The big storm never came. If the people who had gone out in a panic had done a little homework, they would've noticed that it was a one day event where the weathermen expected it to be back in the fifties in a couple of days. In other words, if you could survive for 24 hours, you were probably going to be just fine!
 
Unfortunately, franchising is a lot like this. We are constantly  amazed by some of our competitors who claim things like, "We are growing at 500 percent! We have 16 markets that are sold out! We are the best children's salon franchise in America!" One recent competitor of ours making such claims just bought the concept from a previous Franchisor competitor only two years ago! Wow! If we would have known that we could have learned everything about our business in a couple of years, then you can bet that we would've franchised it along time ago (because we ran the concept for 12 years before we franchised it). You see, what they are really good at is selling franchises - not running the concept that they are selling. 
 
So let me give you some advice: do your homework! Ask how long a franchisor has been running the concept, ask if they are currently running the concept, ask how many franchise locations have closed and for goodness sake's call the franchisees and see if they are getting the training and support they need. The moral to the story here? A lot of franchisors sound just like our local weatherman, and a whole lot of people went out and spent money on ice melt when they really shouldn't have!
 
Shear Madness Franchising franchises Shear Madness Haircuts for Kids salons. We have worked with franchise stores in providing franchisee support (in order to encourage continual growth), and have sometimes seen the unexpected happen!  When it does, we help by identifying and helping with challenges that might arise for franchisees. Additionally, we work to present options that can help prevent these events as well. As many franchise owners may not have opened a business before, having someone who can advise them is a significant advantage of franchise ownership!

Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business? We are one of the fastest growing kids hair salon franchise systems in the industry today! If you would like to learn more about small business marketing, great marketing strategies, resources for small businesses, how to grow your small business, or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD

Exploring a Children's Salon Franchise 

Topics: franchise buyers, buying a franchise, Shear Madness Haircuts for kids, how to buy into a franchise, how to franchise, franchising, franchise ownership, why buy a franchise, franchise success

Seven Things Every Franchisor Should be Doing

Posted by Janon Otto on Tue, Feb 14, 2017 @ 17:02 PM

7things.jpgMany business owners will often take a look at their business and ask, "how can I grow?". Friends will look at them and say "Hey!  You ought to franchise!".  Sounds good - franchise your business!  Easy, right?!  Just find some people who want to do what you do, teach them to do it, and then sit back and collect all that royalty! Wow - So Easy!

WRONG!  Running a franchise is work!  It is running a business that is totally different than the business that you are franchising. If you're someone who is thinking of starting a franchise, or buying into one, you'll want to remember the list of the seven important things that the franchisor had better be offering their franchisees. If they aren't, then the system is not worth doing or investing in!

1.  Putting franchisee profits first!  

2.  Staying current with all marketing methods, evaluating them as they relate to the franchise business, and teaching franchisees about them.

3.  Continuing to develop the concept so that it stays up to date with the times and trends.

4.  Developing standards to help all franchisees evaluate their success or areas that need improvement. As an example from a salon business standpoint, this would be such relevant information as how many haircuts should a stylist perform in a given time period, how to figure out what to pay your stylists, what products to offer in your store, etc.?

5.   Developing benchmarks  for success.  How is each franchise doing compared to others in the system?  Are all franchisees given access to the best information?

6.   Continually developing new content that potential customers see as fresh.  Website, social media platforms, in store materials, etc.

7.   Constantly improving franchisee support - both access, systems, & communication.

Shear Madness Franchising franchises Shear Madness Haircuts for Kids salons. We have worked with franchise stores in providing franchisee support (in order to encourage continual growth), and have sometimes seen the unexpected happen!  When it does, we help by identifying and helping with challenges that might arise for franchisees. Additionally, we work to present options that can help prevent these events as well. As many franchise owners may not have opened a business before, having someone who can advise them is a significant advantage of franchise ownership!

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Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business? We are one of the fastest growing kids hair salon franchise systems in the industry today! If you would like to learn more about small business marketing, great marketing strategies, resources for small businesses, how to grow a small business, or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD

Exploring a Children's Salon Franchise

Topics: salon franchise, franchise buyers, buying a franchise, how to buy into a franchise, Small Business Franchise Information, how to franchise, small business how-tos, growing a small business, franchising, franchisee support, franchise research, franchise growth, franchise ownership, why buy a franchise, franchise success