I was recently on a website where franchisees can go to complain about there franchisors. The common theme amongst the complaints was that the franchisor made a lot of promises that they didn't keep, the numbers weren't adding up like the franchisor said they would and they weren't being trained properly.
Of course, it's important to understand that when you buy a franchise, you'll need to wear a lot of hats! Not only are you the head of operations, but you will need to recruit the best employees and constantly train them, give customers great service, track the numbers and watch your expenses and keep your finger on the pulse of your business.
There are lots of reasons that franchises fail. Running a business is not for the faint of heart. But if you bought into a franchise, you bought into a system or process that has succeeded at some level. So my suggestion is if your franchise is not performing like you want it to, make sure that you are following the system! Franchisees often get their business up and running and then begin to change or modify existing services, advertising, products and even the quality and consistency of the customer service that they are delivering. This not only can lead to poor franchise performance, but can unfortunately be a violation of the franchise agreement as well. Yikes! So long story short, you'll definitely want to be sure to follow the franchise system you invested in, as it's a proven model for success!
The Shear Madness Franchise Advantage!
Shear Madness Franchising franchises Shear Madness Haircuts for Kids salons. We have worked with franchise stores in providing franchisee support (in order to encourage continual growth and business success), and have sometimes seen the unexpected happen! When it does, we help by identifying and helping with challengean help prevent these events as well. As many franchise owners may not have opened a business before, having someone who can advise them is a significant advantage of franchise ownership!
Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business? We are one of the fastest growing kids hair salons in the industry today! If you would like to learn more about this franchise opportunity or small business marketing, great marketing strategies, resources for small businesses, franchise success, how to grow your small business or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD!
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I recently attended a webinar with one of the largest franchising financing lenders in the United States. I would like to explain all the graphs that they showed us but the bottom line was this: all the signs point to the next recession hitting sometime in the next 24 months.
- Credit Card debt and margin buying of stocks are back to record levels.
- The small business optimism indicator is at record levels (this is a contrarian indicator).
- Retail rents are at extreme levels causing over building, even though demand is decreasing for retail space!
But what I was most interested in was a chart of the top 15 franchises according to the SBA. I can't tell you those names, but what I can tell you is some commonalities they had.
- Four of the top 15 were child related.
- Most all were recession resistant.
At Shear Madness Haircuts for Kids we feel like we combine both of these traits. As most parents look at a haircut as a necessity and not an option, and a haircut will never be replaced on the internet! Parents will always spend money on their children. They will cut out a lot of luxuries and services for themselves, but never a service that makes their children look better and feel better about themselves!
Shear Madness Franchising franchises Shear Madness Haircuts for Kids salons. We have worked with franchise stores in providing franchisee support (in order to encourage continual growth and business success), and have sometimes seen the unexpected happen! When it does, we help by identifying and helping with challenges that might arise for franchisees. Additionally, we work to present options that can help prevent these events as well. As many franchise owners may not have opened a business before, having someone who can advise them is a significant advantage of franchise ownership!
Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business? We are one of the fastest growing kids hair salons in the industry today! If you would like to learn more about this hair salon business opportunity or small business marketing, great marketing strategies, resources for small businesses, franchise success, how to grow your small business or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD
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I often
get contacted by people who want to buy a franchise or business to be their own boss, take control of their destiny and live the American dream! Well, that's all well and good. But I'd like to take a moment and add a small bit of wisdom from one who has been there and has interacted with lots of people who who have also been there.
It takes time. Three years to be precise.
While some can do it a little faster and some might do it a little slower - on average it's going to take you about three years. If you were to pin me down, or get upset with me, or even tell me I'm crazy, I wouldn't mind. As a matter of fact, I really can't explain it other than to to tell you that after countless observations, research, and doing it myself, three years is about what it takes to create a business that gains enough traction for the owner to rightfully claim their business is on it's way to being successful.
So the bad news here is this: If you're going to quit your job, make sure that you have lots - and need I say it again - LOTS of working capital. Because you may have a long runway. The other option is to keep your job and run your business on the side. This option will test your business skill, your ability to manage and find the right people, and trust them.
The good news here is: owning your own franchise or business can allow you to be your own boss, allow you to control your own destiny and allow you to live the American dream.
But like I said, it's going to take you about three years to get there.
Shear Madness Franchising franchises Shear Madness Haircuts for Kids salons. We have worked with franchise stores in providing franchisee support (in order to encourage continual growth and business success), and have sometimes seen the unexpected happen! When it does, we help by identifying and helping with challenges that might arise for franchisees. Additionally, we work to present options that can help prevent these events as well. As many franchise owners may not have opened a business before, having someone who can advise them is a significant advantage of franchise ownership!
Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business? We are one of the fastest growing kids hair salons in the industry today! If you would like to learn more about this franchise opportunity or small business marketing, great marketing strategies, resources for small businesses, franchise success, how to grow your small business or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD
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It's a mystery! As a business owner, you just can't figure it out. You have a great location in a high traffic area, and you have a great store with a product or service that you KNOW the people of your community need or would love. However, you just aren't getting people to come through your door. What do you do?
I was thinking about this the other night when I was out with my family. We have an extremely busy intersection near our home, along with a nice shopping area where hundreds (if not thousands) of potential customers drive by every day. As we were looking for a little time to kill, we decided spur-of-the-moment to visit one of the stores that we had passed by every day for over a year, but had never visited before. After we had spent a little time there, we were all impressed with what the store had to offer - and wondered why we had never been enticed into shopping there before. After my spouse and I talked about it for a while (as we always find marketing and why people do the things they do to be of interest), I came up with the following...
1. We didn't recognize the brand: Even though the store was one we passed by every day, we didn't recognize the sign of the store and unfortunately had nothing to pull us into the store. Take for instance "Hobby Lobby" or "Michaels". The logo is instantly recognizable, and when you see the sign - you more than likely know what's inside. True, these are national brands that have a huge amount of marketing dollars behind them in order to build brand recognition But smaller brands who may not have those expansive resources can still work on getting the brand out to the immediate community through flyers, advertising in local papers, advertising at local sporting events, parades, guerrilla marketing efforts, etc.
2. The exterior of the store was bland: Don't get me wrong, the exterior of this particular store is very nice. But there was nothing to actually communicate to us what was inside the store. No posters or window displays to attract our attention and help us understand what was actually waiting inside. Some local stores that we didn't know anything about prior to visiting, actually were able to get us to walk through the door through a cool window display, a banner on the outside advertising what's inside, or some kind of poster in the window showing more about what to expect inside the store.
3. Awareness of Service or Product Costs: Sometimes as a customer, we've decided not to visit a store because we don't really know how much the services or products may cost. It isn't until we look up a menu (for a restaurant) or find a sale advertisement in a local newspaper that we decide to pay the store a visit. For example, I love coffee shops. However, it wasn't until my local "Dunkin Donuts" sent me a flyer in the mail advertising their drinks that I was suddenly made aware that they were even in the community. And seeing that their drinks were comparable to what I was already spending, I was enticed to give them a try. After their effective marketing and great service, I now go there frequently.
Do you have a store that needs more customers? Take a look at the exterior from a different viewpoint - use some of the tips above to communicate!
Shear Madness Franchising franchises Shear Madness Haircuts for Kids salons. We have worked with franchise stores in providing franchisee support (in order to encourage continual growth and business success), and have sometimes seen the unexpected happen! We provide poster designs (to help communicate who we are), do photo shoots so our franchisees always have content to communicate with their potential customers! We know that most franchise owners may not have opened a business before, having someone who can advise them is a significant advantage of franchise ownership!
Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business? We are one of the fastest growing kids hair salons in the industry today! If you would like to learn more about this franchise opportunity or small business marketing, great marketing strategies, resources for small businesses, franchise success, how to grow your small business or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD
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Guerrilla marketing,
small business success,
owning your own business,
advertising your business
There has possibly never been a better time to start a franchise business, ever. Not only is the franchising model proven, but with a pro-business administration in Washington, the regulatory, and tax environment, along with consumer spending power has never been better! Please don't take my comments as a political endorsement of any politician or political party. I simply think that the facts stand on their own.
For example:
- 4.1% unemployment rate is at historic lows
- Consumer sentiment on the economy is high and improving
- The stock market is at record highs
This begs the question, will the good times continue? And if so, what franchises should I be looking at? A good place to start is by asking yourself what type of business you see yourself operating. You'll also need to give an honest personal assessment in regards to the type of hours you'd like to operate, what you enjoy doing and what you're truly passionate about. Then you will want to look at franchises with strong brand recognition, a good track record of performance and a good reputation between past and present franchisees.
Do your homework, make sure your significant other is on board, and get your financing in place. Then go for it! Because the way I see it, there's never been a better time to start a franchise, ever!
Shear Madness Franchising franchises Shear Madness Haircuts for Kids salons. We have worked with franchise stores in providing franchisee support (in order to encourage continual growth and business success), and have sometimes seen the unexpected happen! When it does, we help by identifying and helping with challenges that might arise for franchisees. Additionally, we work to present options that can help prevent these events as well. As many franchise owners may not have opened a business before, having someone who can advise them is a significant advantage of franchise ownership!
Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business? We are one of the fastest growing kids hair salons in the industry today! If you would like to learn more about this franchise opportunity or small business marketing, great marketing strategies, resources for small businesses, franchise success, how to grow your small business or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD
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Some of our readers may recall that the Shear Madness Haircuts for Kids Salon Franchise in Albuquerque was voted Best of the City in 2014, 2015 AND 2016. We are excited to say that they've done it again, and have been voted by readers as Albuquerque The Magazine's Best of the City for 2017! This is quite an honor to be sure, as numerous votes were cast in order to spotlight those businesses, organizations, restaurants, and people that help make Albuquerque such a great place to live!
Shear Madness Haircuts for Kids in Albuquerque is noted as not being just another kids' salon, but as a unique place where mounted cars for styling chairs, televisions and Xbox games at every station help make the haircutting experience fun and special. Additionally, Shear Madness also has an award-winning YOUniquey Boutiquey where kids and parents can shop a fantastic selection of toys, jewelry, kids hair products, hair accessories and more. And to top it off, by mixing in ShEAR Dazzled Ear Piercing (a unique ear piercing experience), the La De Da Spa, themed parties, and a great styling staff - customers are sure to find something to bring a smile to their face!
Kimberly Abeyta, owner of the Shear Madness Haircuts for Kids in Albuquerque says that, "We are grateful for being voted 'Best of the City Children’s Salon' 4 years in a row! Thank You Albuquerque for making Every Child Matter!" Kimberly also notes how hard the Shear Madness team works to bring smiles to their customer's faces each and every day by building up personal relationships and striving to create a special memory and fun atmosphere for kids and parents alike. Additionally, Shear Madness Haircuts for Kids in Albuquerque has really perfected the art of not only giving a great haircut, but also hosting fabulous kids Birthday parties! For example, the spa party concept has been a real hit in Albuquerque. Girls are treated to wearing spa robes, getting mini manis, twisty updos, glittery makeup, and a glitter tattoo. They sing Karaoke and get to choose a headband from the YOUniquey boutiquey to take home!
Janon Otto, CEO of Shear Madness Franchising noted that, "Shear Madness in Albuquerque has always been so concerned with excellent customer service since day one! We are so proud of this store, the stylists are excellent, the parties - the best, and now they are doing an excellent job with ear piercing as well! We see this store continuing to build its clientele and remaining - The Best in Albuquerque!"
Shear Madness Franchising franchises Shear Madness Haircuts for Kids salons. We have worked with franchise stores in providing franchisee support (in order to encourage continual growth and business success), and have sometimes seen the unexpected happen! When it does, we help by identifying and helping with challenges that might arise for franchisees. Additionally, we work to present options that can help prevent these events as well. As many franchise owners may not have opened a business before, having someone who can advise them is a significant advantage of franchise ownership!
Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business? We are one of the fastest growing kids hair salons in the industry today! If you would like to learn more about this franchise opportunity or small business marketing, great marketing strategies, resources for small businesses, franchise success, how to grow your small business or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD
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In previous blogs we have discussed the importance of being able to manage people and create a great team in your franchise. This doesn't happen over night, and depending on the industry you're in it may take months or even years. The key to all this may be your ability to identify the one or two employees who have the ability to lead. Identifying individuals who are the ultimate team players may very well be the key to your business success. A recent Harvard business report calls these individuals "charismatic connectors". These employees will become your Managers and free up your time so that you can work ON your business and not IN your business. They will help save you hundreds of hours of time, and be your wall against you working in your business handling problems. By letting them handle the problems, this helps free you up to work on growing your business.
These ultimate team players have the following characteristics:
- They have the ability to engage any type of personality! Ultimate team players communicate with everyone equally.
- They don't show favoritism! Every team member has something to offer and these ultimate team players have the ability to bring that out.
- Their enthusiasm is contagious!
- They show tough love. No one respects anyone that they can run over. These ultimate team players have the ability to put their foot down when necessary, and they can do it in such a way that the others on the team don't show resentment. Instead, they show respect.
- They lead by example, often working long hours and going the extra mile because they like what they do.
Team building is essential in any organization, and building a great team in your franchise business may well depend on identifying those one or tw0 people who can lead others and your business to new heights.
Shear Madness Franchising franchises Shear Madness Haircuts for Kids salons. We have worked with franchise stores in providing franchisee support (in order to encourage continual growth and franchise success), and have sometimes seen the unexpected happen! When it does, we help by identifying and helping with challenges that might arise for franchisees. Additionally, we work to present options that can help prevent these events as well. As many franchise owners may not have opened a business before, having someone who can advise them is a significant advantage of franchise ownership!
Would you like to sign up for our Monthly newsletter? If so, click HERE!
Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business? We are one of the fastest growing kids hair salons in the industry today! If you would like to learn more about this franchise opportunity or franchise investments, great marketing strategies, resources for small businesses, how to grow your small business or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD
Topics:
franchise buyers,
buying a franchise,
Small Business Franchise Information,
Business Tips,
successful franchisees,
small business how-tos,
growing a small business,
business growth,
franchising,
franchisee support,
evaluating a franchise,
business skills,
franchise success,
business ownership
In his book START WITH WHY, Simon Sinek tells the story of a group of American car executives who went to see a Japanese assembly line. At the end of the line the doors were put on the hinges just like in America. However, something was missing. In America the workers at the end of the line tapped the door with a rubber mallet to make sure the doors lined up properly. In Japan that job did not seem to exist. Confused, the American auto executives asked at what point they made sure the doors fit perfectly. The Japanese guide looked at them and smiled sheepishly, "we make sure it fits when we design it". You see, in the Japanese auto plant they didn't examine the problem and accumulate data to figure out the best solution - they engineered the outcome they wanted from the beginning. If they didn't achieve the desired outcome, they understood it was because of a decision they made at the start of the process.
My suggestion would be to apply the same rules before you buy into a franchise. Buying a franchise should be a process where you examine all the possible outcomes. Some important questions you might want to ask yourself in the exploration process BEFORE you buy might be are...
- How many hours will I need to work and how will that change my lifestyle?
- How much money can I reasonably expect to make for the money I invest?
- Can I manage people and can I find enough workers for my franchise?
- Is there a demand for the service in my area?
- Does the franchise I am considering have a proven track record of success?
- Do they have the training and support that I need, when I need it?
- If my franchise fails, will I be able to recover and still live comfortably?
Making sure that you understand what you're getting into and what the desired outcome might look like will really go a long way toward giving you the comfort level you need to make a decision. Otherwise you may end up feeling like you should hit yourself over the head with a rubber mallet!
Shear Madness Franchising franchises Shear Madness Haircuts for Kids salons. We have worked with franchise stores in providing franchisee support (in order to encourage continual growth and franchise success), and have sometimes seen the unexpected happen! When it does, we help by identifying and helping with challenges that might arise for franchisees. Additionally, we work to present options that can help prevent these events as well. As many franchise owners may not have opened a business before, having someone who can advise them is a significant advantage of franchise ownership!
Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business? We are one of the fastest growing kids hair salons in the industry today! If you would like to learn more about this franchise opportunity or small business marketing, great marketing strategies, resources for small businesses, how to grow your small business or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD
Would you like to sign up for our Monthly newsletter? If so, click HERE!
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buying a franchise,
franchise opportunity,
how to buy into a franchise,
Small Business Franchise Information,
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Business Tips,
successful franchisees,
growing a small business,
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franchisee support,
franchise research,
evaluating a franchise,
franchise ownership,
business success,
why buy a franchise,
franchise success,
business ownership
How your business is perceived by your customers and potential customers will most likely determine your businesses success or failure. Let me clarify. Perception is defined as, "the state of being or the process of becoming aware of something through the senses." So let me give you an example of that in business terms.
Recently I was in Hawaii at an outdoor shopping center and I was really hungry. I was looking at two restaurants. One was a sub-sandwich shop, and next door was Big Bubba's Burgers. I knew I could walk right into the sub-shop and up to the counter to immediately order. But getting a burger at Big Bubba's was another matter. The line snaked out the door and down the sidewalk! As my stomach growled, I got in line at Big Bubba's. Why did I react that way? My senses, the line out the door (sight) and the smell wafting from inside (smell), told me that no matter how hungry I was - Big Bubba's was worth the wait. My perception of how good a Big Bubba's hamburger was going to be overcame my need to satisfy the immediate need of my hunger!
So view your business from your customers eyes. what does your customer see about your business when they look on-line? How is your phone answered? How are they greeted at the door? Are satisfied customers walking out to tell their friends about their experience? Build a great perception of your business, and chances are you will build a great business. The bottom line is, your business is either going to have a killer perception - or a bad perception is going to kill your business! Good luck on building a GREAT perception!
Shear Madness Franchising franchises Shear Madness Haircuts for Kids salons. We have worked with franchise stores in providing franchisee support (in order to encourage continual growth and business success), and have sometimes seen the unexpected happen! When it does, we help by identifying and helping with challenges that might arise for franchisees. Additionally, we work to present options that can help prevent these events as well. As many franchise owners may not have opened a business before, having someone who can advise them is a significant advantage of franchise ownership!
Would you like to sign up for our Monthly newsletter? If so, click HERE!
Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business? We are one of the fastest growing kids hair salons in the industry today! If you would like to learn more about this franchise opportunity or franchise investments, great marketing strategies, resources for small businesses, how to grow your small business or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD
Topics:
the salon business,
Small Business Franchise Information,
how to franchise,
Business Tips,
small business how-tos,
growing a small business,
business growth,
franchising,
business success,
business skills,
franchise success,
business ownership
There is only one thing that is inevitable in business ownership: the crisis. And while there's many crisis situations that your franchisor can help walk you through - some of them will ultimately end up requiring a solution that only you as the business owner can provide. And the fact of the matter is that when you do become a business owner, you will sometimes experience crisis frequently. Furthermore, they are often unpredictable, and can cause serious damage to your business. Whew! Sounds fun doesn't it?
However, as the owner of your business you have assumed the role of the leader of your staff and organization. This is why when you run into a time of crisis, you must demonstrate your competence. In other words, you must remain cool, calm, objective and completely in control. But most of all, in a time of business crisis it's important to maintain the leadership qualities that show your staff and employees that you are worthy of being followed. Some of the qualities of a great leader are:
1) Great leaders never jump to conclusions before knowing the facts that caused the crisis in the first place. They access the damage and make whatever decisions are necessary to minimize it. Remember that getting all sides of the story is important as sometimes the crisis may just be a missunderstanding!
2) Great leaders realize that everything they say could be magnified. Therefore they praise and encourage people, both in their presence and when they're not around. If they have a problem with someone, they seek to address them in private.
3) Great leaders accept a high level of personal responsibility. They never complain, make excuses, or blame others for their problems.
4) They walk the talk - not to put on a show - but because they have the integrity and values to be the leader, and exhibit the kinds of traits that make others want to follow!
5) Great leaders are great listeners. They value what their employees and staff have to offer and they recognize that they are the "team" that makes the business run. They understand that the people are the most valuable asset the company has.
It's a sad reality that many businesses have failed due to the fact that there was no leader in the organization who could "steady the ship" in times of crisis. Which means that if you're someone who is interested in buying a franchise or any other business, you'll definitely want to take a self-assessment of yourself to see if you have the business skills that your business will require to ensure success!
Shear Madness Franchising franchises Shear Madness Haircuts for Kids salons. We have worked with franchise stores in providing franchisee support (in order to encourage continual growth and business success), and have sometimes seen the unexpected happen! When it does, we help by identifying and helping with challenges that might arise for franchisees. Additionally, we work to present options that can help prevent these events as well. As many franchise owners may not have opened a business before, having someone who can advise them is a significant advantage of franchise ownership!
Would you like to sign up for our Monthly newsletter? If so, click HERE!
Are you interested in learning how YOU can join the Shear Madness Haircuts for Kids family and run your own successful small business? We are one of the fastest growing kids hair salons in the industry today! If you would like to learn more about this franchise opportunity or franchise investments, great marketing strategies, resources for small businesses, how to grow your small business or how to become a successful owner of your own kids hair salon franchise business, please click below or call 1-888-98 GONE MAD
Topics:
franchise buyers,
how to franchise,
Business Tips,
small business how-tos,
growing a small business,
business growth,
franchising,
franchise ownership,
business success,
business skills,
franchise success,
business ownership,
handling a crisis,
being a great leader
